Willingness to change smartphone brand in Italy 2023

10 percent of Italian respondents answer our survey on "Willingness to change smartphone brand" with "Very likely". The survey was conducted in 2023, among 2,009 consumers.
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Willingness to change smartphone brand in Italy as of December 2023

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Number of respondents

2,009 respondents

Age group

18-64 years

Special properties

respondents who use a smartphone (Housing & household equipment, Internet & devices)

Supplementary notes

During the survey, the question was phrased as follows: "How likely are you going to change your (primarily used) smartphone brand on the next possible occasion?"

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