Advertising & Marketing

Digital advertising touchpoints in Italy 2023

Published by

Umair Bashir,

Feb 14, 2024

"Video portals (e.g., YouTube)" and "Search engines" are the top two answers among Italian consumers in our survey on the subject of "Digital advertising touchpoints".
Find this and more survey data on digital advertising touchpoints in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Digital advertising touchpoints in Italy as of December 2023

Characteristic	Share of respondents
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Number of respondents

12,209 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Where have you come across digital advertisements in the past 4 weeks?"

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