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Source
March 2019
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Netherlands
1 January, 2015 to 31 December, 2018
Other statistics on the topic

Social Media & User-Generated Content
Most popular Netherlands-based influencers on Instagram 2019

Social Media & User-Generated Content
Social media penetration in the Netherlands 2019, by social network

Social Media & User-Generated Content
Instagram penetration rate in the Netherlands 2015-2018, by age group

Social Media & User-Generated Content
Snapchat penetration rate in the Netherlands 2017-2018, by age group
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- Most popular social media platforms (how many people)
- Number of individuals using the leading social media platforms in the Netherlands in 2019, by social network (in million users)Social media penetration in the Netherlands 2019, by social network
- Number of daily active users (DAU) of the leading social media platforms in the Netherlands from 2016 to 2019, by social network (in million users)Social media active daily user penetration Netherlands 2016-2019, by social network
- Which online social network activities have you engaged in over the past 3 months?*Online social network activities in the Netherlands 2019, by age group
- Top 20 domains in the Netherlands in 2018, based on average SEO Visibility in the national Google indexLeading domains in the Netherlands by SEO Visibility on Google 2018
- Forecast of social media user numbers in the Netherlands from 2018 to 2024 (in million users)Forecast of social media user numbers in the Netherlands 2018-2024
- Forecast of the social media user penetration rate in the Netherlands from 2018 to 2024Forecast of the social media user penetration rate in the Netherlands 2018-2024
- Social media users (age)
- Which online social network activities have you engaged in over the past 3 months?*Online social network activities in the Netherlands 2019, by age group
- WhatsApp, Facebook, Instagram, Snapchat and Twitter usage of 14 to 22 year olds in the Netherlands in 2019Most popular social media platforms amongst 14-22 year olds in the Netherlands 2019
- Millennial social media usage in the Netherlands in 2019, by platformMost popular social media platforms amongst Millennials in the Netherlands 2019
- Social media usage of 38 to 57 year olds in the Netherlands in 2019, by platformMost popular social media platforms amongst 38-57 year olds in the Netherlands 2019
- Social media usage of 58 to 73 year olds in the Netherlands in 2019, by platformMost popular social media platforms amongst 58-73 year olds in the Netherlands 2019
- Distribution of total number of users of Instagram in the Netherlands as of December 2019, by age group and genderInstagram user distribution in the Netherlands 2019, by age group and gender
- Share of respondents using Instagram in the Netherlands from 2015 to 2018, by age groupInstagram penetration rate in the Netherlands 2015-2018, by age group
- Monthly reach of Instagram in the Netherlands from July 2017 to July 2019, by deviceMonthly reach of Instagram in the Netherlands 2017-2019, by device
- Monthly reach of Instagram in the Netherlands from July 2017 to July 2019, by device (in 1,000s)Absolute monthly reach of Instagram in the Netherlands 2017-2019, by device
- Most-followed influencers on Instagram based in the Netherlands as of September 2019Most popular Netherlands-based influencers on Instagram 2019
- Most-followed Netherlands-based fashion and beauty influencers on Instagram as of September 2019Most popular Netherlands-based fashion and beauty influencers on Instagram 2019
- Most-followed Netherlands-based food influencers on Instagram as of September 2019Most popular Netherlands-based food influencers on Instagram 2019
- Most-followed Netherlands-based travel influencers on Instagram as of September 2019Most popular Netherlands-based travel influencers on Instagram 2019
- Total number of users of Facebook in the Netherlands from 2013 to 2019 (in millions)Number of Facebook users in the Netherlands 2013-2019
- Share of respondents using Facebook in the Netherlands from 2016 to 2018, by age groupFacebook penetration rate in the Netherlands 2016-2018, by age group
- Monthly reach of Facebook in the Netherlands from July 2017 to July 2019, by deviceMonthly reach of Facebook in the Netherlands 2017-2019, by device
- Monthly reach of Facebook in the Netherlands from July 2017 to July 2019, by device (in 1,000s)Absolute monthly reach of Facebook in the Netherlands 2017-2019, by device
- Which social media site do you use most often for news?*Leading social media sources used for news in the Netherlands 2017
- How much trust do you have in news you read on Facebook?*Trust in news on Facebook among Millennials in the Netherlands 2018
- Total number of downloads of the Facebook Messenger app in the Netherlands from 2015 to 2018Annual Facebook Messenger book app downloads in the Netherlands 2015-2018
- Total number of users of WhatsApp in the Netherlands from 2016 to 2019 (in millions)Number of WhatsApp users in the Netherlands 2016-2019
- Estimated monthly users of the most popular apps in the Netherlands as of July 2018 (in 1,000 users)Monthly users of the most popular apps in the Netherlands 2018
- Total number of downloads of the WhatsApp app in the Netherlands from 2015 to 2018Annual WhatsApp app downloads in the Netherlands 2015-2018
- Total number of downloads of the WhatsApp app in the Netherlands from September 2014 to August 2019Monthly WhatsApp app downloads in the Netherlands 2014-2019
- Share of respondents using WhatsApp in the Netherlands from 2016 to 2018, by age groupWhatsApp penetration rate in the Netherlands 2016-2018, by age group
- Monthly reach of WhatsApp in the Netherlands from July 2017 to July 2019, by deviceMonthly reach of WhatsApp in the Netherlands 2017-2019, by device
- Monthly reach of WhatsApp in the Netherlands from July 2017 to July 2019, by device (in 1,000s)Absolute monthly reach of WhatsApp in the Netherlands 2017-2019, by device
- Which communication platform do you prefer to use for personal communication?Preferred channels for personal communication in the Netherlands 2019, by channel
- Total number of Twitter users in the Netherlands from 2013 to 2019 (in millions)Number of Twitter users in the Netherlands 2013-2019
- Total number of downloads of the Twitter app in the Netherlands from 2015 to 2018Annual Twitter app downloads in the Netherlands 2015-2018
- Total number of downloads of the Twitter app in the Netherlands from September 2014 to August 2019Monthly Twitter app downloads in the Netherlands 2014-2019
- Share of respondents using Twitter in the Netherlands in 2017 and 2018, by age groupTwitter penetration rate in the Netherlands 2017-2018, by age group
- Leading brands on Twitter in the Netherlands as of August 2019, by number of followers (in 1,000s)Leading brands on Twitter in the Netherlands 2019
- Media perception of Twitter in the Netherlands in 2018, by characteristic*Media perception of Twitter in the Netherlands 2018, by characteristic
- How trustworthy do you consider messages on Twitter to be?Public opinion on trustworthiness Twitter in the Netherlands 2018
- Snapchat and TikTok (musical.ly)
- Total number of downloads of the Snapchat app in the Netherlands from 2015 to 2018Annual Snapchat app downloads in the Netherlands 2015-2018
- Total number of downloads of the Snapchat app in the Netherlands from September 2014 to August 2019Monthly Snapchat app downloads in the Netherlands 2014-2019
- Monthly reach of Snapchat in the Netherlands from July 2017 to January 2019, by device (in 1,000s)Absolute monthly reach of Snapchat in the Netherlands 2017-2019, by device
- Monthly reach of Snapchat in the Netherlands from July 2017 to January 2019, by deviceMonthly reach of Snapchat in the Netherlands 2017-2019, by device
- Share of respondents using Snapchat in the Netherlands from 2016 to 2018, by age groupSnapchat penetration rate in the Netherlands 2017-2018, by age group
- Total number of downloads of musical.ly/TikTok in the Netherlands from January 2017 to January 2019Monthly Musical.ly/TikTok downloads in the Netherlands 2017-2019
- Total number of users of LinkedIn in the Netherlands from 2013 to 2019 (in millions)Number of LinkedIn users in the Netherlands 2013-2019
- Share of respondents using LinkedIn in the Netherlands in 2017 and 2018, by age groupLinkedIn penetration rate in the Netherlands 2017-2018, by age group
- Monthly reach of LinkedIn in the Netherlands from July 2017 to July 2019, by deviceMonthly reach of LinkedIn in the Netherlands 2017-2019, by device
- Monthly reach of LinkedIn in the Netherlands from July 2017 to July 2019, by device (in 1,000s)Absolute monthly reach of LinkedIn in the Netherlands 2017-2019, by device
- 20 fastest-growing domains in the Netherlands in 2018, based on average SEO Visibility in the national Google indexFastest-growing domains in the Netherlands by SEO Visibility on Google 2018
- How trustworthy do you consider posts on LinkedIn to be?Public opinion on trustworthiness LinkedIn in the Netherlands 2018
- Total number of downloads of the Pinterest app in the Netherlands from 2015 to 2018Annual Pinterest app downloads in the Netherlands 2015-2018
- Total number of downloads of the Pinterest app in the Netherlands from September 2014 to August 2019Monthly Pinterest app downloads in the Netherlands 2014-2019
- Share of respondents using Pinterest in the Netherlands from 2015 to 2018, by age groupPinterest penetration rate in the Netherlands 2015-2018, by age group
- Monthly reach of Pinterest in the Netherlands from July 2017 to July 2019, by deviceMonthly reach of Pinterest in the Netherlands 2017-2019, by device
- Monthly reach of Pinterest in the Netherlands from July 2017 to July 2019, by device (in 1,000s)Absolute monthly reach of Pinterest in the Netherlands 2017-2019, by device
- Leading iPad social networking app titles in the Apple App Store in the Netherlands in October 2019, by number of downloads (in 1,000s)Leading iPad social apps in Apple App Store in the Netherlands 2019, by downloads
- Social media penetration in the Netherlands 2019, by social network
- Social media active daily user penetration Netherlands 2016-2019, by social network
- Online social network activities in the Netherlands 2019, by age group
- Leading domains in the Netherlands by SEO Visibility on Google 2018
- Forecast of social media user numbers in the Netherlands 2018-2024
- Forecast of the social media user penetration rate in the Netherlands 2018-2024
- Online social network activities in the Netherlands 2019, by age group
- Most popular social media platforms amongst 14-22 year olds in the Netherlands 2019
- Most popular social media platforms amongst Millennials in the Netherlands 2019
- Most popular social media platforms amongst 38-57 year olds in the Netherlands 2019
- Most popular social media platforms amongst 58-73 year olds in the Netherlands 2019
- Instagram user distribution in the Netherlands 2019, by age group and gender
- Instagram penetration rate in the Netherlands 2015-2018, by age group
- Monthly reach of Instagram in the Netherlands 2017-2019, by device
- Absolute monthly reach of Instagram in the Netherlands 2017-2019, by device
- Most popular Netherlands-based influencers on Instagram 2019
- Most popular Netherlands-based fashion and beauty influencers on Instagram 2019
- Most popular Netherlands-based food influencers on Instagram 2019
- Most popular Netherlands-based travel influencers on Instagram 2019
- Number of Facebook users in the Netherlands 2013-2019
- Facebook penetration rate in the Netherlands 2016-2018, by age group
- Monthly reach of Facebook in the Netherlands 2017-2019, by device
- Absolute monthly reach of Facebook in the Netherlands 2017-2019, by device
- Leading social media sources used for news in the Netherlands 2017
- Trust in news on Facebook among Millennials in the Netherlands 2018
- Annual Facebook Messenger book app downloads in the Netherlands 2015-2018
- Number of WhatsApp users in the Netherlands 2016-2019
- Monthly users of the most popular apps in the Netherlands 2018
- Annual WhatsApp app downloads in the Netherlands 2015-2018
- Monthly WhatsApp app downloads in the Netherlands 2014-2019
- WhatsApp penetration rate in the Netherlands 2016-2018, by age group
- Monthly reach of WhatsApp in the Netherlands 2017-2019, by device
- Absolute monthly reach of WhatsApp in the Netherlands 2017-2019, by device
- Preferred channels for personal communication in the Netherlands 2019, by channel
- Online platform usage after waking up the Netherlands 2019, by age and platform
- Number of Twitter users in the Netherlands 2013-2019
- Annual Twitter app downloads in the Netherlands 2015-2018
- Monthly Twitter app downloads in the Netherlands 2014-2019
- Twitter penetration rate in the Netherlands 2017-2018, by age group
- Leading brands on Twitter in the Netherlands 2019
- Media perception of Twitter in the Netherlands 2018, by characteristic
- Public opinion on trustworthiness Twitter in the Netherlands 2018
- Annual Snapchat app downloads in the Netherlands 2015-2018
- Monthly Snapchat app downloads in the Netherlands 2014-2019
- Absolute monthly reach of Snapchat in the Netherlands 2017-2019, by device
- Monthly reach of Snapchat in the Netherlands 2017-2019, by device
- Snapchat penetration rate in the Netherlands 2017-2018, by age group
- Monthly Musical.ly/TikTok downloads in the Netherlands 2017-2019
- Number of LinkedIn users in the Netherlands 2013-2019
- LinkedIn penetration rate in the Netherlands 2017-2018, by age group
- Monthly reach of LinkedIn in the Netherlands 2017-2019, by device
- Absolute monthly reach of LinkedIn in the Netherlands 2017-2019, by device
- Fastest-growing domains in the Netherlands by SEO Visibility on Google 2018
- Public opinion on trustworthiness LinkedIn in the Netherlands 2018
- Annual Pinterest app downloads in the Netherlands 2015-2018
- Monthly Pinterest app downloads in the Netherlands 2014-2019
- Pinterest penetration rate in the Netherlands 2015-2018, by age group
- Monthly reach of Pinterest in the Netherlands 2017-2019, by device
- Absolute monthly reach of Pinterest in the Netherlands 2017-2019, by device
- Leading iPad social apps in Apple App Store in the Netherlands 2019, by downloads
- Monthly WhatsApp app downloads in Italy 2019
- Monthly WhatsApp app downloads in the Netherlands 2014-2019
- Monthly WhatsApp app downloads in Belgium 2014-2019
- Number of iOS and Google Play app downloads as of Q3 2019
- Global Apple App Store and Google Play app downloads 2015-2019
- Daily Disney+ app downloads in the Netherlands 2019
- App Store and Google Play mobile game downloads worldwide 2018-2019
- Monthly Waze app downloads in the Netherlands 2014-2019
- Leading non-gaming Android app publishers in Finland 2019, by downloads
- Monthly Waze app downloads in Belgium 2014-2019
- Annual global mobile app downloads 2018-2023, by store
- Leading non-gaming Android app publishers in Sweden 2019, by downloads
- Leading non-gaming Android app publishers in Denmark 2019, by downloads
- Leading non-gaming Android app publishers in Norway 2019, by downloads
- Monthly PUBG Mobile app downloads in the Netherlands 2018-2019
- Monthly Netflix app downloads in Italy 2019, by store
- Monthly Telegram app downloads in Belgiums 2014-2019
- Monthly Telegram app downloads in the Netherlands 2014-2019
- Monthly Telegram app downloads in Italy 2019, by store
- Monthly TikTok app downloads in Finland 2018-2019
- Monthly Tinder app downloads in Italy 2019, by store
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