Share of global consumers supportive of sustainability in the clothing industry 2018

How supportive are you of sustainable fashion?

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Release date

January 2019

Region

Worldwide

Survey time period

June to July 2018

Number of respondents

5,269*

Age group

18 years and older

Special properties

Consumers living in Hong Kong, Shanghai, London, New York, and Tokyo.

Method of interview

Online survey

Supplementary notes

*12 percent were between 18 and 24 years old, 24 percent were 25-34, 28 percent were 35-44, 20 percent were 45-54, and 20 percent were 55 or over.

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