Online shopping frequency among consumers Vietnam 2018, by gender

The statistic shows the result of a survey conducted in November 2018 about the frequency of online shopping among consumers in Vietnam, broken down by gender. During the period examined, 28 percent of female respondents stated to shop online once or a few times a month compared to 31 percent of the male respondents that stated the same.

Frequency of online shopping among consumers in Vietnam in 2018, by gender

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Release date

December 2018



Survey time period

November 2018

Number of respondents

1,050 respondents

Age group

18-39 years

Special properties

online shoppers

Method of interview

Online survey

Supplementary notes

Survey was conducted in the urban cities Ha Noi and Ho Chi Minh City with female and male respondents between 18 to 22 years old (33 percent), 23 to 39 years old (33 percent) and 30 to 39 years old (33 percent).

Original question: How often do you use online shopping?

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