Most popular skin care items of female consumers in Vietnam 2020
Face washing in Vietnam
Females living in urban areas in Vietnam prefer to wash their faces in the morning and at night. Main reasons to use facial cleansers include the cleaning off of dirt, which is especially important for citizens in urban areas that have high pollution levels, as well as acne prevention.
Skin care in Vietnam
In Vietnam, 35 percent of females have combination skin followed by 28 percent with oily skin. These skin types lead to several skin care concerns among females, mainly acne and large pores. Due to a high annual sunshine duration in Vietnam, sunscreen products are also highly important in the skin care routine of Vietnamese. In 2018, the revenue of skin care products amounted to approximately 8.3 trillion Vietnamese dong.