Sales of children's toys in Russia 2017-2023, by type

Leading toy categories with the largest sales turnover on the Russian toy market in 2018 were toys in sets and animal toys with a sales value of 38.7 billion Russian rubles and 35.2 billion Russian rubles, respectively. The latter was expected to become the most profitable type by 2023, with over 50 billion Russian rubes in sales.
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Annual sales in the children's toy market in Russia from 2017 to 2023*, by type
(in billion Russian rubles)
Toys in sets and other kitsDesign kits, kits for assembling scale modelsAnimal toysOther toysDollsToys with built-in engineTricycles, scooters, strollers for dollsToy weaponsPuzzlesToy musical instruments and devices
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Statistics on "Toys and games industry in Russia "
  • Market overview
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  • Retail and sales
  • Children's toy and game exports
  • Childen's toy and game imports
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