Ownership of smart wearables Taiwan 2022, by gender
Rakuten Insight on wearable tech, approximately 37 percent of male respondents and 39 percent of female respondents in Taiwan stated that they owned a smartwatch, while 47 percent of female and 40 percent of male respondents did not own a smartwatch or wearable fitness or activity tracker. In terms of motivation, both male and female respondents claimed that they were concerned about their health and would like to monitor and improve it by using wearable tech.
According to a 2022 survey by