Leading TV advertising industries in the U.S. 2021, by ad spend

Published by
Michele Majidi,
May 17, 2023
In 2021, life and entertainment was the industry with the highest TV advertising spending in the United States, reaching 10.1 billion U.S. dollars. Pharmaceutical and medical ranked second, with a spend of 5.6 billion, while food and beverage rounding out the top three with ad spend of 4.5 billion.

TV advertising spending in the United States in 2021, by parent industry category (in billion U.S. dollars)

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Release date

December 2021

Region

United States

Survey time period

January 1 to December 15, 2021

Special properties

figures are estimates; parent industry category

Supplementary notes

Spending estimates include figures for TV spend and media value (spots that run for zero cost on TV networks or streaming services from the same media family)

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Statistics on " Food advertising in the U.S. "

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Other statistics that may interest you Food advertising in the U.S.

Overview

7

Advertising spending

7

Ad spend by industry category

5

Leading advertisers

8

Leading brands

6

Further related statistics

19

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