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Source
November 2019
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United States
2019
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- Programming
- Length of sports TV broadcast hours in the United States from 2002 to 2017 (in thousand hours)Length of sports TV programming in the U.S. 2002-2017
- League broadcasting fees of selected sports in the United States in 2016/17 season (in million U.S. dollars)Sports leagues broadcasting fees in the U.S. 2017
- Average per game attendance of the five major sports leagues in North America in 2018/19Average per game attendance of major US sports leagues 2018/19
- Leading single telecast TV programs in the United States in 2018, based on total viewers (in millions)Top 10 single telecast TV programs in the U.S. 2018
- Leading TV shows on broadcast TV in the United States during the 2019/20 TV season, by cost of a 30-second spot (in U.S. dollars)Priciest shows for advertisers on broadcast TV in the U.S. 2019/20
- Highest paid sports commentators on TV and radio worldwide in 2017 (in million U.S. dollars)Wealthiest sports commentators worldwide 2017
- Most popular sports radio stations in the United States as of May 2017, by average listeners (in thousands)Most popular sports radio stations in the U.S. 2017, by average listeners
- Viewers and their habits
- Which of these sports events/tournaments have you watched at least once during the last 5 years?*Major sports events/tournaments watched on TV in the U.S. 2017
- Number of TV viewers of most watched sporting events in the United States in 2018 (in millions)Number of TV viewers of most watched sporting events in the U.S. 2018
- Number of viewers of sports video in the United States in 2021, by league (in millions)Viewership of sports video in the U.S. 2021, by league
- Number of sports watched by sports viewers on TV in the United States in 2017Number of sports watched by sports viewers in the U.S. 2017
- Average age of TV audience for selected sports in the United States in 2017 (in years)Age of television audience for sports in the U.S. 2017
- Share of TV viewers who are under 18 for selected sports in the United States in 2017 Share of youth watching selected sports in the U.S. 2017
- Share of sports viewed on selected devices by viewers in the United States in 2017, by ageSports viewed on selected devices in the U.S. 2017, by age
- Share of sports viewers watching sports on non-TV platforms* in the United States in 2017, by ageSports viewed on non-TV platforms in the U.S. 2017, by age
- NFL
- National Football League (NFL) television ratings and viewership for selected games in the United States in the 2018 seasonNFL TV ratings and viewership 2018, selected games
- Annual value of NFL TV broadcasting rights from 1983 to 2021* (in million U.S. dollars)NFL TV broadcasting rights annual value 1983-2021
- Approximately how much time do you spend watching football and football-related shows on TV during the NFL season?Amount of time U.S. consumers spend watching NFL football on TV 2017
- How interested, or not, are you in the NFL (for example - watch on TV, listen on the radio, attend in-person, follow on internet or social media)?Share of U.S. consumers interested in National Football League 2017, by gender
- NFL regular season TV advertising spending on selected networks in the United States from 2010 to 2016 (in billion U.S. dollars)NFL regular season TV ad spend in the U.S. 2010-2016
- Share of Americans who watched the NFL Draft on TV in the last 12 months in 2018, by ageNFL Draft TV viewers in the U.S. 2018, by age
- Most common second-screen activities while watching TV among NFL fans worldwide as of 2nd quarter 2017Second-screen behavior among global NFL fans 2017
- NFL - Super Bowl
- TV viewership of the Super Bowl in the United States from 1990 to 2019 (in millions)Super Bowl TV viewership in the U.S. 1990-2019
- TV ratings of the Super Bowl in the United States from 1990 to 2019Super Bowl TV ratings in the U.S. 1990-2019
- Number of Super Bowls won by NFL team from 1967 to 2019*National Football League: Super Bowl wins by team 2019
- What are your opinions about Super Bowl TV commercials?Super Bowl ads: public opinion 2008-2018
- Super Bowl advertising revenue from 2003 to 2018 (in million U.S. dollars)Super Bowl advertising revenue 2003-2018
- Advertising spending of largest Super Bowl advertisers in 2018 (in million U.S. dollars)Largest Super Bowl advertisers 2018
- Super Bowl average costs of a 30-second TV advertisement from 2002 to 2019 (in million U.S. dollars)*Average cost 30-second advertisement Super Bowl US broadcast 2002-2019
- NBA
- Average TV viewership of NBA Finals games in the United States from 2002 to 2019 (in millions)NBA Finals TV viewership in the U.S. 2000-2019
- Average TV ratings of NBA Finals games in the United States from 2002 to 2019NBA Finals TV ratings in the U.S. 2002-2019
- National Basketball Association average U.S. TV ratings - selected games in 2018 Average U.S. TV ratings selected NBA games 2018
- National TV ad spend during the 2014 to 2017 NBA post-season (in million U.S. dollars)National TV ad spend during NBA post-season 2014-2017
- Average cost of an upfront TV ad unit during NBA finals from 2014 to 2018 (in 1,000 U.S. dollars)NBA finals: upfront cost of a TV commercial 2014-2018
- NHL
- Average TV viewership of NHL season opener games in the U.S. from 2009 to 2019 (in thousand viewers)TV viewership National Hockey League opener in the U.S. 2019
- National Hockey League Stanley Cup games average TV viewership from 2008 to 2019 (in millions)Average TV viewership NHL Stanley Cup games 2008-2019
- National Hockey League Stanley Cup games average TV ratings in the U.S. from 2006 to 2019Average U.S. TV ratings NHL Stanley Cup games 2006-2019
- National Hockey League - number of Stanley Cups won by team from 1915 to 2019NHL - number of Stanley Cups won by team 1915-2019
- Other sports
- Major League Baseball primetime TV viewership on regional sports networks in 2018, by city (in 1,000s)Primetime local TV viewership of Major League Baseball games 2018
- Average TV viewership of Major League Baseball World Series games in the United States from 2000 to 2019 (in millions)MLB World Series TV viewership in the U.S. 2000-2019
- Average TV ratings of World Series games in the United States from 2000 to 2019Baseball World Series TV ratings in the U.S. 2000-2019
- U.S. average TV viewership of major golf tournaments* in 2018 (in million viewers)Average number of U.S. TV viewers major golf tournaments 2018
- TV ratings for final round of The Masters Golf Tournament on CBS in the United States from 1997 to 2019TV ratings for final round of The Masters in U.S. 1997-2019
- Share of Americans who watched the tennis U.S. Open Men's Final in the last 12 months in 2018, by ageShare of TV viewers of the U.S. Open Men's Final in the U.S. 2018, by age
- TV viewers and ratings of the tennis U.S. Open Women's Final in the United States from 2010 to 2019 (in millions)U.S. Open Women's Final - TV viewership and ratings in the United States.2010-2019
- NCAA March Madness basketball tournament average TV viewership from 2013 to 2019 (in million viewers)NCAA basketball March Madness average TV viewership 2019
- Olympics
- U.S. household television ratings of the Summer Olympics opening ceremony from 1972 to 2016U.S. TV ratings of the Summer Olympics opening ceremony 1972-2016
- Average number of viewers of the Summer Olympics opening ceremony in the United States from 1988 to 2016 (in millions)Viewers of the Summer Olympics opening ceremony in the U.S. 1988-2016
- Average number of viewers of primetime TV viewers of the London 2012 and Rio 2016 Summer Olympics in the United States (in millions)Rio 2016: number of primetime TV viewers in the U.S.
- Daily viewership of Rio 2016 Olympics in the United States from August 5 to 21, 2016Rio 2016: daily viewership figures
- Daily viewership of Rio 2016 Paralympics in the United States from September 7 to 18, 2016Rio Paralympics 2016: daily viewership figures
- Most common second-screen activities while watching the Winter Olympics worldwide as of 2nd quarter 2017Second-screen behavior among Winter Olympics fans 2017
- Summer Olympics national TV advertising spending in the United States in 2004 and 2016 (in billion U.S. dollars)Summer Olympics national TV ad spend in the U.S. 2004-2016
- Cumulative length of advertising per hour during the broadcast of the first week of the London 2012 and Rio 2016 Summer Olympic Games in primetime (in seconds)Rio 2016: commercial load time in the U.S.
- Sports TV advertising
- TV advertising spending during selected post-season sports in the United States in 2018 (in million U.S. dollars)TV advertising spending during post-season sports 2018
- Advertising revenue generated by sports programming on national TV in the United States in 2011 and 2016 (in billion U.S. dollars)Sports ad revenue - U.S. national TV 2011-2016
- Leading categories advertising during TV sports programming in the United States in 2016, by advertising spending (in million U.S. dollars)U.S. top ad categories on TV sports programming in 2016, by ad spend
- Do you think that there is too much or too little advertising in professional sport?Opinion on ads in sports in the U.S. 2016
- Length of sports TV programming in the U.S. 2002-2017
- Sports leagues broadcasting fees in the U.S. 2017
- Average per game attendance of major US sports leagues 2018/19
- Top 10 single telecast TV programs in the U.S. 2018
- Priciest shows for advertisers on broadcast TV in the U.S. 2019/20
- Wealthiest sports commentators worldwide 2017
- Most popular sports radio stations in the U.S. 2017, by average listeners
- Major sports events/tournaments watched on TV in the U.S. 2017
- Number of TV viewers of most watched sporting events in the U.S. 2018
- Viewership of sports video in the U.S. 2021, by league
- Number of sports watched by sports viewers in the U.S. 2017
- Age of television audience for sports in the U.S. 2017
- Share of youth watching selected sports in the U.S. 2017
- Sports viewed on selected devices in the U.S. 2017, by age
- Sports viewed on non-TV platforms in the U.S. 2017, by age
- Number of sports watched on TV/online worldwide 2017, by age
- NFL TV ratings and viewership 2018, selected games
- NFL TV broadcasting rights annual value 1983-2021
- Amount of time U.S. consumers spend watching NFL football on TV 2017
- Share of U.S. consumers interested in National Football League 2017, by gender
- NFL regular season TV ad spend in the U.S. 2010-2016
- NFL Draft TV viewers in the U.S. 2018, by age
- Second-screen behavior among global NFL fans 2017
- Super Bowl TV viewership in the U.S. 1990-2019
- Super Bowl TV ratings in the U.S. 1990-2019
- National Football League: Super Bowl wins by team 2019
- Super Bowl ads: public opinion 2008-2018
- Super Bowl advertising revenue 2003-2018
- Largest Super Bowl advertisers 2018
- Average cost 30-second advertisement Super Bowl US broadcast 2002-2019
- Primetime local TV viewership of Major League Baseball games 2018
- MLB World Series TV viewership in the U.S. 2000-2019
- Baseball World Series TV ratings in the U.S. 2000-2019
- Average number of U.S. TV viewers major golf tournaments 2018
- TV ratings for final round of The Masters in U.S. 1997-2019
- Share of TV viewers of the U.S. Open Men's Final in the U.S. 2018, by age
- U.S. Open Women's Final - TV viewership and ratings in the United States.2010-2019
- NCAA basketball March Madness average TV viewership 2019
- NCAA college football TV ratings and viewership 2018
- World Cup viewing intent in the U.S. 2018, by platform
- Streaming viewers of FIFA World Cup games in the U.S. 2018
- U.S. TV ratings of the Summer Olympics opening ceremony 1972-2016
- Viewers of the Summer Olympics opening ceremony in the U.S. 1988-2016
- Rio 2016: number of primetime TV viewers in the U.S.
- Rio 2016: daily viewership figures
- Rio Paralympics 2016: daily viewership figures
- Second-screen behavior among Winter Olympics fans 2017
- Summer Olympics national TV ad spend in the U.S. 2004-2016
- Rio 2016: commercial load time in the U.S.
- Rio 2016: share in national TV ad spend in the U.S.
- Most shared Olympics ads of all time
- MLB World Series Game 7 TV audience in the U.S 2019
- MLB World Series TV viewership in the U.S. 2000-2019
- MLB World Series TV ratings in the U.S 2019, by game
- MLB World Series Game 7 TV ratings in the U.S 2019
- MLB: World Series championships won by team 1903-2019
- TV viewers of the UEFA Euro 2020 qualifiers played by the Italian football team
- Supercross TV viewers in the U.S. 2018
- Formula One (F1) racing global TV audience 2018
- Formula One (F1) racing TV audience in selected countries 2018
- Global viewers of women's sports leagues 2018, by age
- Global viewers of women's sports leagues 2018, by gender
- HBO boxing average viewers in the U.S. 2017
- Formula One (F1) GP TV audience 2018
- Formula One (F1) racing cumulative TV audience in selected countries 2018
- Most viewed tournaments on the LPGA Tour (women's golf) in the U.S. 2017
- Average number of U.S. TV viewers major golf tournaments 2018
- U.S. Open golf TV viewers in the U.S. 2018, by age
- Share of TV viewers of the U.S. Open Men's Final in the U.S. 2018, by age
- French Open men's final TV viewers in the U.S. 2018, by age
- Average Super Bowl TV audience in Canada 2012-2019
- NFL Pro Bowl viewers in the U.S. 2000-2019
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