As of 2019, there was a consistent amount of operations that could be performed through mobile apps. As regards so called incumbent companies, most of the mobile operations available included mobile commerce (43 percent) and wishlist (23 percent). mCommerce was also found to be the feature offered the most by pure players (90 percent). In contrast, only five percent of the pure player companies under study offered remote payment options in their apps.
Mobile apps operations among Italian companies in 2019, by company type
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Osservatori Digital Innovation. (October 11, 2019). Mobile apps operations among Italian companies in 2019, by company type [Graph]. In Statista. Retrieved March 29, 2024, from https://www.statista.com/statistics/1069539/mobile-apps-operations-in-italy/
Osservatori Digital Innovation. "Mobile apps operations among Italian companies in 2019, by company type." Chart. October 11, 2019. Statista. Accessed March 29, 2024. https://www.statista.com/statistics/1069539/mobile-apps-operations-in-italy/
Osservatori Digital Innovation. (2019). Mobile apps operations among Italian companies in 2019, by company type. Statista. Statista Inc.. Accessed: March 29, 2024. https://www.statista.com/statistics/1069539/mobile-apps-operations-in-italy/
Osservatori Digital Innovation. "Mobile Apps Operations among Italian Companies in 2019, by Company Type." Statista, Statista Inc., 11 Oct 2019, https://www.statista.com/statistics/1069539/mobile-apps-operations-in-italy/
Osservatori Digital Innovation, Mobile apps operations among Italian companies in 2019, by company type Statista, https://www.statista.com/statistics/1069539/mobile-apps-operations-in-italy/ (last visited March 29, 2024)
Mobile apps operations among Italian companies in 2019, by company type [Graph], Osservatori Digital Innovation, October 11, 2019. [Online]. Available: https://www.statista.com/statistics/1069539/mobile-apps-operations-in-italy/