Rakuten Insight in May 2023, approximately 50 percent of Malaysian respondents stated that they would pay the same price as a similar product for an influencer collaboration product. The same survey found that the majority of Malaysian respondents had purchased one item or product because it had been endorsed by an influencer.
According to a survey on social media influencers conducted by Acceptable price range for influencer collaboration products in Malaysia as of May 2023
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Statistics
Rakuten Insight. (June 12, 2023). Acceptable price range for influencer collaboration products in Malaysia as of May 2023 [Graph]. In Statista. Retrieved May 13, 2024, from https://www.statista.com/statistics/1202156/malaysia-willingness-to-spend-on-influencer-collaboration-products/
Rakuten Insight. "Acceptable price range for influencer collaboration products in Malaysia as of May 2023." Chart. June 12, 2023. Statista. Accessed May 13, 2024. https://www.statista.com/statistics/1202156/malaysia-willingness-to-spend-on-influencer-collaboration-products/
Rakuten Insight. (2023). Acceptable price range for influencer collaboration products in Malaysia as of May 2023. Statista. Statista Inc.. Accessed: May 13, 2024. https://www.statista.com/statistics/1202156/malaysia-willingness-to-spend-on-influencer-collaboration-products/
Rakuten Insight. "Acceptable Price Range for Influencer Collaboration Products in Malaysia as of May 2023." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1202156/malaysia-willingness-to-spend-on-influencer-collaboration-products/
Rakuten Insight, Acceptable price range for influencer collaboration products in Malaysia as of May 2023 Statista, https://www.statista.com/statistics/1202156/malaysia-willingness-to-spend-on-influencer-collaboration-products/ (last visited May 13, 2024)
Acceptable price range for influencer collaboration products in Malaysia as of May 2023 [Graph], Rakuten Insight, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1202156/malaysia-willingness-to-spend-on-influencer-collaboration-products/