According to a survey conducted in selected Asian countries in February and March 2022, 78 percent of all Muslim respondents have agreed upon that it is important for the brands to understand their faith while marketing during Ramadan in 2022. Moreover, among the other Asian countries, Indonesia had the highest share of Muslim respondents, who agree on that brands should understand their faith, valuing to 88 percent. Comparatively, 49 percent of Muslim respondents in Uzbekistan agree on the statement of brands understanding the faith of Muslims during Ramadan in 2022.
Share of Muslims who find it important for brands to understand their faith in Asia in 2022, by selected country
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TGM Research. (March 30, 2022). Share of Muslims who find it important for brands to understand their faith in Asia in 2022, by selected country [Graph]. In Statista. Retrieved April 27, 2024, from https://www.statista.com/statistics/1327234/asia-importance-for-brands-to-understand-the-faith-of-muslim-shoppers-by-country/
TGM Research. "Share of Muslims who find it important for brands to understand their faith in Asia in 2022, by selected country." Chart. March 30, 2022. Statista. Accessed April 27, 2024. https://www.statista.com/statistics/1327234/asia-importance-for-brands-to-understand-the-faith-of-muslim-shoppers-by-country/
TGM Research. (2022). Share of Muslims who find it important for brands to understand their faith in Asia in 2022, by selected country. Statista. Statista Inc.. Accessed: April 27, 2024. https://www.statista.com/statistics/1327234/asia-importance-for-brands-to-understand-the-faith-of-muslim-shoppers-by-country/
TGM Research. "Share of Muslims Who Find It Important for Brands to Understand Their Faith in Asia in 2022, by Selected Country." Statista, Statista Inc., 30 Mar 2022, https://www.statista.com/statistics/1327234/asia-importance-for-brands-to-understand-the-faith-of-muslim-shoppers-by-country/
TGM Research, Share of Muslims who find it important for brands to understand their faith in Asia in 2022, by selected country Statista, https://www.statista.com/statistics/1327234/asia-importance-for-brands-to-understand-the-faith-of-muslim-shoppers-by-country/ (last visited April 27, 2024)
Share of Muslims who find it important for brands to understand their faith in Asia in 2022, by selected country [Graph], TGM Research, March 30, 2022. [Online]. Available: https://www.statista.com/statistics/1327234/asia-importance-for-brands-to-understand-the-faith-of-muslim-shoppers-by-country/