During a survey carried out in late 2022, 54 percent of responding full-time marketing and customer experience leaders from the Asia-Pacific region whose businesses used customer data platforms reported that they had already gained more direct relationships with customers and 42 percent stated they noted a rise in customer loyalty.
Benefits of customer data platforms (CDPs) according to marketing and customer experience leaders in the Asia-Pacific region as of November 2022
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Statistics
Business Today. (March 9, 2023). Benefits of customer data platforms (CDPs) according to marketing and customer experience leaders in the Asia-Pacific region as of November 2022 [Graph]. In Statista. Retrieved April 28, 2024, from https://www.statista.com/statistics/1376761/apac-perceived-benefits-of-cdps/
Business Today. "Benefits of customer data platforms (CDPs) according to marketing and customer experience leaders in the Asia-Pacific region as of November 2022." Chart. March 9, 2023. Statista. Accessed April 28, 2024. https://www.statista.com/statistics/1376761/apac-perceived-benefits-of-cdps/
Business Today. (2023). Benefits of customer data platforms (CDPs) according to marketing and customer experience leaders in the Asia-Pacific region as of November 2022. Statista. Statista Inc.. Accessed: April 28, 2024. https://www.statista.com/statistics/1376761/apac-perceived-benefits-of-cdps/
Business Today. "Benefits of Customer Data Platforms (Cdps) According to Marketing and Customer Experience Leaders in The Asia-pacific Region as of November 2022." Statista, Statista Inc., 9 Mar 2023, https://www.statista.com/statistics/1376761/apac-perceived-benefits-of-cdps/
Business Today, Benefits of customer data platforms (CDPs) according to marketing and customer experience leaders in the Asia-Pacific region as of November 2022 Statista, https://www.statista.com/statistics/1376761/apac-perceived-benefits-of-cdps/ (last visited April 28, 2024)
Benefits of customer data platforms (CDPs) according to marketing and customer experience leaders in the Asia-Pacific region as of November 2022 [Graph], Business Today, March 9, 2023. [Online]. Available: https://www.statista.com/statistics/1376761/apac-perceived-benefits-of-cdps/