Preferred return method for online shopping in India November 2023, by age
As per a survey conducted by Rakuten Insight in November 2023, 75 percent of respondents between 45 and 54 years old preferred return method while online shopping was for the product to be picked up from home in India. On the other hand, 22 percent of consumers 55 years old and above favored parcel locker for returning products bought online.
