Global streaming service subscription search 2022-2024

Published by Statista Research Department, Apr 22, 2024

Between December 2022 and January 2024, "netflix subscription" was the most searched keyword regarding streaming subscription services among users worldwide. The keyword generated a volume of 673 thousand searches in January 2024 alone. Apple TV and Hotstar subscriptions were also among globally available streaming services that users searched information for the most: "apple TV subscription" was searched approximately 110 thousand times from users worldwide in July 2023.

Online searches regarding leading streaming service subscriptions worldwide from December 2022 to January 2024

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Release date

April 2024

Region

Worldwide

Survey time period

December 2022 to January 2024

Special properties

all devices; based on Semrush, trends data

Supplementary notes

Keywords were "netflix + subscription", "amazon prime + subscription", etc.

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Statistics on " Max "

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Overview

6

Former HBO Max consumers

8

Former Discovery+ consumers

5

Content

8

Popular TV shows

6

Competitors

8

Accolades

6

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Topics

Streaming in the Asia-Pacific regionSubscription video-on-demand (SVOD) in the Asia-Pacific regionInternet usage in the Asia-Pacific regioneSports market in the Asia-Pacific regionDigital advertising in the Asia-Pacific region
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