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Expenses in U.S. advertising, PR and related services 2007-2018
Expenses in U.S. advertising, PR and related services 2007-2018
Estimated expenses of the U.S. advertising, public relations and related services industry from 2007 to 2018 (in billion U.S. dollars)
by A. Guttmann,
last edited
Dec 3, 2019
The statistic shows estimates for the annual aggregate expenses of the U.S. advertising, public relations and related services industry from 2007 to 2018. In 2018, firms in that sector spent an estimated total of 75.97 billion U.S. dollars.
Estimated expenses of the U.S. advertising, public relations and related services industry from 2007 to 2018 (in billion U.S. dollars)
Loading statistic...
| Expenses in billion U.S. dollars | |
|---|---|
| 2018 | 75.97 |
| 2017 | 72.87 |
| 2016 | 69.83 |
| 2015 | 67.38 |
| 2014 | 64.77 |
| 2013 | 62.4 |
| 2012 | 69.53 |
| 2011 | 57.77 |
| 2010 | 57.54 |
| 2009 | 56.02 |
| 2008 | 60.49 |
| 2007 | 60.41 |
| Expenses in billion U.S. dollars | |
|---|---|
| 2018 | 75.97 |
| 2017 | 72.87 |
| 2016 | 69.83 |
| 2015 | 67.38 |
| 2014 | 64.77 |
| 2013 | 62.4 |
| 2012 | 69.53 |
| 2011 | 57.77 |
| 2010 | 57.54 |
| 2009 | 56.02 |
| 2008 | 60.49 |
| 2007 | 60.41 |
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by A. Guttmann,
last edited
Dec 3, 2019
The statistic shows estimates for the annual aggregate expenses of the U.S. advertising, public relations and related services industry from 2007 to 2018. In 2018, firms in that sector spent an estimated total of 75.97 billion U.S. dollars.
- Show sources information
- Show publisher information
- Release date
- November 2019
- Region
- United States
- Survey time period
- 2007 to 2018
- Special properties
- includes advertising agencies, public relations agencies, media buying agencies, media representatives, display advertising and direct mail advertising service providers, advertising material distribution services, other services related to advertising and all other advertising
- Supplementary notes
- Figures have been rounded.
Source
- Show sources information
- Show publisher information
- Release date
- November 2019
More information
- Region
- United States
- Survey time period
- 2007 to 2018
- Special properties
- includes advertising agencies, public relations agencies, media buying agencies, media representatives, display advertising and direct mail advertising service providers, advertising material distribution services, other services related to advertising and all other advertising
- Supplementary notes
- Figures have been rounded.
Other statistics on the topic
Advertising agencies
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Statistics on "Advertising agencies in the U.S."
- Industry overview
The most important statistics
- Estimated aggregate revenue of the U.S. advertising, public relations, and related service industry from 2004 to 2018 (in billion U.S. dollars)Revenue of the U.S. advertising industry 2004-2018
- Industry revenue of “advertising agencies“ in the U.S. from 2011 to 2023 (in billion U.S. Dollars)Industry revenue of “advertising agencies“ in the U.S. 2011-2023
- Revenue generated by advertising agencies in the United States in 2018, by source (in million U.S. dollars)Ad agency revenue in the U.S. 2018, by source
- Change in agency revenue in the United States from 2001 to 2018U.S. agency revenue growth 2001-2018
- Growth rate of U.S. agency revenue from 2009 to 2018, by disciplineGrowth rate of U.S. agency revenue 2009-2018, by discipline
- Number of establishments in the advertising and related services industry in the United States from 2007 to 2017, by sector Number of establishments in U.S. advertising industry 2007-2017, by sector
- Revenue of digital advertising agencies in the United States from 2014 to 2019 (in billion U.S. dollars)Revenue of digital advertising agencies in the U.S. 2014-2019
- Share of digital in advertising agency revenue in the United States from 2009 to 2018Share of digital in U.S. agency revenue 2009-2018
- Marketing services
The most important statistics
- Number of merger and acquisition (M&A) transactions in the marketing services sector worldwide from 2016 to 2018, by serviceNumber of marketing services sector M&A deals worldwide 2016-2018, by service
- Number of merger and acquisition (M&A) transactions in the marketing services sector worldwide from 2016 to 2018, by regionNumber of marketing services sector M&A deals worldwide 2016-2018, by region
- Marketing services spending worldwide from 2012 to 2018 (in billion U.S. dollars)Global marketing services spending 2012-2018
- Marketing services spending in North America from 2015 to 2018 (in billion U.S. dollars)Marketing services spending in North America 2015-2018
- Marketing services spending in the United States from 2017 to 2019, by category (in billion U.S. dollars)Marketing services spending in the U.S. 2017-2019, by category
- U.S. rankings
The most important statistics
- Leading advertising and marketing-services agencies in the United States in 2017, by revenue (in million U.S. dollars)Leading U.S. ad agencies 2017, by revenue
- Leading digital agency networks in the United States in 2017, by revenue (in million U.S. dollars)Leading digital agency networks in the U.S. 2017
- Leading public relations firms with major U.S. operations in 2018, by net fees (in million U.S. dollars)Leading PR firms in the U.S. 2018, by net fees
- Leading public relations firms with major U.S. operations in 2018, by number of employeesLeading PR firms in the U.S. in 2018, by number of employees
- Leading media and advertising agency groups in the United States in 1st half 2019, by new business value (in million U.S. dollars)Leading media and agency groups in the U.S. H1 2019, by new business value
- Leading media and advertising agencies in the United States in 1st half 2019, by new business value (in million U.S. dollars)Leading media and ad agencies in the U.S. H1 2019, by new business value
- Market leaders
The most important statistics
- Interpublic Group's revenue from 2006 to 2018 (in billion U.S. dollars)Interpublic Group's revenue 2006-2018
- Omnicom Group's revenue from 2006 to 2018 (in billion U.S. dollars)Omnicom Group's revenue 2006-2018
- Revenue generated by WPP from 2006 to 2018 (in billion British pounds)WPP: annual revenue 2006-2018
- Digital media spending of WPP on Google and Facebook worldwide from 2014 and 2016 (in million U.S. dollars)WPP digital media spending on Google and Facebook 2014-2016
- Revenue generated by Dentsu worldwide from 2014 to 2018 (in billion Japanese yen)Dentsu: global revenue 2014-2018
- Global revenue of the Publicis Groupe from 2008 to 2018 (in billion euros)Revenue of the Publicis Groupe 2008-2018
- Number of mergers and acquisitions (M&A) carried out by selected advertising agencies in 2018Number of M&A deals made by ad agencies worldwide in 2018
- Number of acquisitions carried out by selected advertising holdings worldwide from 2016 to 2018Number of acquisitions carried out by major ad holdings 2016-2018
- Doing business
The most important statistics
- Estimated expenses of U.S. advertising agencies from 2007 to 2018 (in billion U.S. dollars)Expenses of U.S. advertising agencies 2007-2018
- Estimated media buying revenue of advertising agencies in the United States from 2010 to 2018 (in billion U.S. dollars)Media buying revenue of U.S. advertising agencies 2010-2018
- Estimated revenue of advertising agencies from integrated advertising services in the United States from 2010 to 2018 (in billion U.S. dollars)Integrated services revenue of U.S. advertising agencies 2010-2018
- Client retention rates of the leading public relations agencies as of March 2019Client retention rates of leading PR agencies as of March 2019
- Number of years agencies have been offering content marketing services to clients in the United States as of April 2019, by type of agencyTime period agencies offered content marketing services to clients in the U.S. 2019
- Types of content marketing services offered to clients in the United States as of April 2019, by type of agencyTypes of content marketing services offered by agencies to clients in the U.S. 2019
- Distribution of digital advertising budgets according to agencies and marketers in the United States from 2016 to 2019, by formatU.S. agencies and marketers digital advertising budget share 2016 to 2019, by format
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Statistics
- Expenses of U.S. advertising agencies 2007-2018
- Revenue sources of U.S. direct mail advertising companies 2018
- Revenue of U.S. advertising agencies 2000-2017
- Most successful agencies participating in the Cannes Lions in Germany 2019
- Advertising industry employees in Germany 2015, by field of work
- Number of employees in the advertising services industry in Denmark 2008-2017
- Employees in the advertising services industry in Denmark 2008-2017, by gender
- Global ad spend 2015-2016, by medium
- Italy: advertising market share 2015, by sector
- Ranking of leading owner-operated advertising agencies in Germany 2018
- Year-on-year advertising investment change in Germany 2012-2018
- Revenue from promotional products in Germany 2004-2015
- Growth of global advertising revenues 2015-2019, by medium
- Advertising investments in relation to GDP in Germany 2012-2018
- Investments of the economy in advertising in Germany 2003-2013
- Italy: total revenues of Discovery 2013-2017
- Electronic cigarette advertising in the United Kingdom (UK) 2015
- Frequency of use of loyalty card benefits in France 2017
- Share of advertising and related services sales in Canada 2013-2017, by client type
- Ireland: employees in the professional & technical activities industry 2008-2015
Statistics on "Advertising agencies in the U.S. - Industry overview"
- Revenue of the U.S. advertising industry 2004-2018
- Industry revenue of “advertising agencies“ in the U.S. 2011-2023
- Ad agency revenue in the U.S. 2018, by source
- U.S. agency revenue growth 2001-2018
- Growth rate of U.S. agency revenue 2009-2018, by discipline
- Number of establishments in U.S. advertising industry 2007-2017, by sector
- Revenue of digital advertising agencies in the U.S. 2014-2019
- Share of digital in U.S. agency revenue 2009-2018
- Expenses in U.S. advertising, PR and related services 2007-2018
Statistics on "Advertising agencies in the U.S. - Marketing services"
- Number of marketing services sector M&A deals worldwide 2016-2018, by service
- Number of marketing services sector M&A deals worldwide 2016-2018, by region
- Global marketing services spending 2012-2018
- Marketing services spending in North America 2015-2018
- Marketing services spending in the U.S. 2017-2019, by category
Statistics on "Advertising agencies in the U.S. - U.S. rankings"
- Leading U.S. ad agencies 2017, by revenue
- Leading digital agency networks in the U.S. 2017
- Leading PR firms in the U.S. 2018, by net fees
- Leading PR firms in the U.S. in 2018, by number of employees
- Leading media and agency groups in the U.S. H1 2019, by new business value
- Leading media and ad agencies in the U.S. H1 2019, by new business value
Statistics on "Advertising agencies in the U.S. - Market leaders"
- Interpublic Group's revenue 2006-2018
- Omnicom Group's revenue 2006-2018
- WPP: annual revenue 2006-2018
- WPP digital media spending on Google and Facebook 2014-2016
- Dentsu: global revenue 2014-2018
- Revenue of the Publicis Groupe 2008-2018
- Number of M&A deals made by ad agencies worldwide in 2018
- Number of acquisitions carried out by major ad holdings 2016-2018
Statistics on "Advertising agencies in the U.S. - Doing business"
- Expenses of U.S. advertising agencies 2007-2018
- Media buying revenue of U.S. advertising agencies 2010-2018
- Integrated services revenue of U.S. advertising agencies 2010-2018
- Client retention rates of leading PR agencies as of March 2019
- Time period agencies offered content marketing services to clients in the U.S. 2019
- Types of content marketing services offered by agencies to clients in the U.S. 2019
- U.S. agencies and marketers digital advertising budget share 2016 to 2019, by format
Further related statistics
- Expenses of U.S. advertising agencies 2007-2018
- Revenue sources of U.S. direct mail advertising companies 2018
- Revenue of U.S. advertising agencies 2000-2017
- Most successful agencies participating in the Cannes Lions in Germany 2019
- Advertising industry employees in Germany 2015, by field of work
- Number of employees in the advertising services industry in Denmark 2008-2017
- Employees in the advertising services industry in Denmark 2008-2017, by gender
- Global ad spend 2015-2016, by medium
- Italy: advertising market share 2015, by sector
- Ranking of leading owner-operated advertising agencies in Germany 2018
- Year-on-year advertising investment change in Germany 2012-2018
- Revenue from promotional products in Germany 2004-2015
- Growth of global advertising revenues 2015-2019, by medium
- Advertising investments in relation to GDP in Germany 2012-2018
- Investments of the economy in advertising in Germany 2003-2013
- Italy: total revenues of Discovery 2013-2017
- Electronic cigarette advertising in the United Kingdom (UK) 2015
- Frequency of use of loyalty card benefits in France 2017
- Share of advertising and related services sales in Canada 2013-2017, by client type
- Ireland: employees in the professional & technical activities industry 2008-2015
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