U.S. light truck retail sales from 1980 to 2018
(in 1,000 units)
Light truck sales in the United States 1980-2018
Light truck retail sales in the United States increased to 11.9 million units in 2018, the highest level on record. This number has been increasing since 2010, when such purchases had fallen due to the 2008-2009 financial crisis. Light trucks play a key role in the automotive industry in the United States due to a retaliatory tariff levied in response to German taxes on frozen chickens from the United States. In 2018, sales of light trucks accounted for about 70 percent of the 17.2 million light vehicles sold to customers in the United States.

Why buy trucks now?

Ford, with its signature truck the Ford F-150, is the leading North American car brand in the United States.

While the economy has largely recovered from the woes of the financial crisis, interest rates remain low, giving consumers prospects of favorable financing offers. This, coupled with a low unemployment rate, means that consumers are better able to purchase new vehicles. Similarly, due to lower gasoline and diesel fuel prices, motorists are more willing to buy trucks over smaller, more fuel-efficient sedans.
U.S. light truck retail sales from 1980 to 2018
(in 1,000 units)
Light truck sales in thousands
1811,910
1610,592
148,744.2
127,188
105,919
086,425.7
068,742.6
049,384.2
028,774.1
008,572
987,458.1
966,618.5
946,054.5
924,642.9
904,559.5
854,446.7
802,215.7
Loading statistic...
You need to log in to download this statistic
Register for free
Already a member?
Log in
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

February 2019

Region

United States

Survey time period

1980 to 2018

Supplementary notes

Monthly figures have been added up.
The values were not seasonally adjusted.

Light truck sales in the United States 1980-2018
Light truck retail sales in the United States increased to 11.9 million units in 2018, the highest level on record. This number has been increasing since 2010, when such purchases had fallen due to the 2008-2009 financial crisis. Light trucks play a key role in the automotive industry in the United States due to a retaliatory tariff levied in response to German taxes on frozen chickens from the United States. In 2018, sales of light trucks accounted for about 70 percent of the 17.2 million light vehicles sold to customers in the United States.

Why buy trucks now?

Ford, with its signature truck the Ford F-150, is the leading North American car brand in the United States.

While the economy has largely recovered from the woes of the financial crisis, interest rates remain low, giving consumers prospects of favorable financing offers. This, coupled with a low unemployment rate, means that consumers are better able to purchase new vehicles. Similarly, due to lower gasoline and diesel fuel prices, motorists are more willing to buy trucks over smaller, more fuel-efficient sedans.
Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Statistics on "Trucks and commercial vehicles"
  • Production
  • Sales
The most important statistics
  • U.S. industry figures
Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.