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Number of AT&T wireless subscribers from 2007 to 2018
(in millions)
AT&T number of wireless subscribers 2007-2018
In 2018, AT&T had a total of 153 million wireless subscribers. Over the last decade, the wireless subscriber count has been steadily growing and it has more than doubled since 2007.

AT&T’s wireless subscriber base and ARPU

AT&T’s wireless subscribers can be divided into three separate subscription type groups: postpaid, prepaid, and reseller. The largest group by far is the postpaid group which had about 76.89 million subscribers in 2018. The prepaid model has been steadily increasing over the last nine years, while reseller subscriptions have been losing traction since 2016.

Each of these subscribers generates a certain amount of revenue. In the second quarter of 2019, the company’s wireless ARPU (average revenue per user) was 50.18 U.S. dollars for its postpaid service and 55.68 U.S. dollars for its phone-only postpaid service. AT&T also has one of the lowest monthly churn rates on the U.S. market. This means that the average percentage of people that ended their subscription with the company is low.

Wireless carriers in the United States

Of the four major wireless carriers in the United States - AT&T, Verizon, T-Mobile and Sprint - the first two are the leading wireless service providers, each holding about one third of the wireless subscription market. While AT&T has gotten very close to Verizon’s number of wireless subscriptions in recent years, Verizon still has the highest number of subscribers in the United States. T-Mobile and Sprint are not as large as the previously mentioned carriers, but they are set to merge soon, which will put the new company on almost equal footing with them.
Number of AT&T wireless subscribers from 2007 to 2018
(in millions)
Wireless subscribers in millions
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Source

Release date

February 2019

Region

Worldwide

Survey time period

2007 to 2018

AT&T number of wireless subscribers 2007-2018
In 2018, AT&T had a total of 153 million wireless subscribers. Over the last decade, the wireless subscriber count has been steadily growing and it has more than doubled since 2007.

AT&T’s wireless subscriber base and ARPU

AT&T’s wireless subscribers can be divided into three separate subscription type groups: postpaid, prepaid, and reseller. The largest group by far is the postpaid group which had about 76.89 million subscribers in 2018. The prepaid model has been steadily increasing over the last nine years, while reseller subscriptions have been losing traction since 2016.

Each of these subscribers generates a certain amount of revenue. In the second quarter of 2019, the company’s wireless ARPU (average revenue per user) was 50.18 U.S. dollars for its postpaid service and 55.68 U.S. dollars for its phone-only postpaid service. AT&T also has one of the lowest monthly churn rates on the U.S. market. This means that the average percentage of people that ended their subscription with the company is low.

Wireless carriers in the United States

Of the four major wireless carriers in the United States - AT&T, Verizon, T-Mobile and Sprint - the first two are the leading wireless service providers, each holding about one third of the wireless subscription market. While AT&T has gotten very close to Verizon’s number of wireless subscriptions in recent years, Verizon still has the highest number of subscribers in the United States. T-Mobile and Sprint are not as large as the previously mentioned carriers, but they are set to merge soon, which will put the new company on almost equal footing with them.
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