U.S. survey: plans to purchase a tablet PC in 2011

Intention to buy a tablet computer of U.S. American adults who do not own an e-book reader

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Source

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Release date

April 2012

Region

United States

Survey time period

November 16 to December 21, 2011

Number of respondents

2,290 respondents

Age group

16 years and older

Special properties

non-owners of e-reading devices

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

December 2011 results are from a survey of 2,986 people age 16 and older conducted November 16-December 21, 2011. The survey was conducted in English and Spanish and on landline and call phones. N for number of non-owners of e-reading devices=2,290.

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