Mail.ru: semi-annual community IVAS revenues 2010-2018

Published by A. Melkadze, Mar 17, 2023
After peaking in the first half of 2015, revenues from community IVAS of the Mail.ru Group dropped in the following periods, but recovered steadily over time. As of the second half of 2018, the company reported nearly eight billion Russian rubles in community IVAS revenues.

Semi-annual revenues from community internet value-added services of the Mail.ru Group from 1st half of 2011 to 2nd half of 2018* (in million Russian rubles)

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Source

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Release date

March 2019

Region

Worldwide, Russia

Survey time period

H1 2011 to H2 2018

Supplementary notes

* Internet value-added services (IVAS) include online games and virtual gifts. The numbers combine paying users of Odnoklassniki, My World, Love.Mail.Ru and own social games on third-party networks and include overlap.

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