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Social networking ad revenue market share of Facebook in the United States from 2015 to 2018
U.S. Facebook social network advertising revenue share 2015-2018
This statistic shows Facebook's social network advertising revenue as share of total social network ad revenues in the United States. In 2016, the social network accounted for 77.7 percent of U.S. social advertising expenditure.
Facebook generated about 27 billion U.S. dollars in advertising revenue worldwide in 2016.
Social networking ad revenue market share of Facebook in the United States from 2015 to 2018
Percentage of U.S. social network ad revenues
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Source

Release date

November 2016

Region

United States

Survey time period

2015 to 2016

Supplementary notes

* Forecast
Includes paid advertising within social network sites, social network games and social network applications. Excludes spending by marketers that goes towards developing or maintaining a social network presence.

U.S. Facebook social network advertising revenue share 2015-2018
This statistic shows Facebook's social network advertising revenue as share of total social network ad revenues in the United States. In 2016, the social network accounted for 77.7 percent of U.S. social advertising expenditure.
Facebook generated about 27 billion U.S. dollars in advertising revenue worldwide in 2016.
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