With an estimated brand value of more than 64.5 billion U.S. dollars, Toyota was the leading Japanese brand in 2024. Honda, which also engages in vehicle manufacturing, came in second with a brand value of more than 24.4 billion dollars.
Brand value of the 50 most valuable Japanese brands in 2024 (in million U.S. dollars)
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Interbrand. (February 20, 2024). Brand value of the 50 most valuable Japanese brands in 2024 (in million U.S. dollars) [Graph]. In Statista. Retrieved April 18, 2024, from https://www.statista.com/statistics/235054/brand-value-of-the-leading-30-most-valuable-global-japanese-brands/
Interbrand. "Brand value of the 50 most valuable Japanese brands in 2024 (in million U.S. dollars)." Chart. February 20, 2024. Statista. Accessed April 18, 2024. https://www.statista.com/statistics/235054/brand-value-of-the-leading-30-most-valuable-global-japanese-brands/
Interbrand. (2024). Brand value of the 50 most valuable Japanese brands in 2024 (in million U.S. dollars). Statista. Statista Inc.. Accessed: April 18, 2024. https://www.statista.com/statistics/235054/brand-value-of-the-leading-30-most-valuable-global-japanese-brands/
Interbrand. "Brand Value of The 50 Most Valuable Japanese Brands in 2024 (in Million U.S. Dollars)." Statista, Statista Inc., 20 Feb 2024, https://www.statista.com/statistics/235054/brand-value-of-the-leading-30-most-valuable-global-japanese-brands/
Interbrand, Brand value of the 50 most valuable Japanese brands in 2024 (in million U.S. dollars) Statista, https://www.statista.com/statistics/235054/brand-value-of-the-leading-30-most-valuable-global-japanese-brands/ (last visited April 18, 2024)
Brand value of the 50 most valuable Japanese brands in 2024 (in million U.S. dollars) [Graph], Interbrand, February 20, 2024. [Online]. Available: https://www.statista.com/statistics/235054/brand-value-of-the-leading-30-most-valuable-global-japanese-brands/