Social media advertising spending in the U.S. from 2011 to 2018

The graph presents the social media advertising spending in the United States in 2011 and 2012 and a forecast until 2018. BIA/Kelsey projected that 10 billion dollars would be spent on social media advertising in 2015.

Social media advertising spending in the United States from 2011 to 2018

Spending in billion U.S. dollars
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Source

Release date

May 2014

Region

United States

Survey time period

2011

Supplementary notes

* Forecast.
BIA/Kelsey defines social media advertising as money spent on advertising formats across social networks.
Figures for 2011 and 2012 come from earlier BIA/Kelsey publications.

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Statistics on "Social media marketing"

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