Leading online radio companies in the United States in July 2019, by average active sessions
Leading online radio companies in the U.S. 2019, by active sessions
The statistic presents data on leading online radio companies in the United States in July 2019, ranked by the average number of active sessions. Pandora ranked first, with around 2.3 million average active sessions in July 2019. In second place was iHeartRadio, which had over 356 thousand average active sessions.

Radio market - additional information

Online radio companies have increased in popularity over the past several years, corresponding with the increase in radio streaming devices, such as smartphones. As of early 2014, the global radio market was strong, especially in the United States. Revenue earned in the U.S. in 2013 from the radio market amounted to roughly 20 billion U.S. dollars, a value significantly higher than any other market in the world.
In fact, U.S. radio industry revenues made up slightly less than half of the total revenue earned worldwide from the radio industry. In 2018, global radio revenue totaled 50.7 billion U.S. dollars and a steady yearly growth has been forecasted until 2018. The increased revenues could be attributed to the ways in which consumers have listened to the radio and utilized the range of platforms available to them. Radio stations can now be accessed through smartphone apps, on PCs, laptops and tablets, in the car and not forgetting, of course, the traditional radio set at home.
The longevity of radio has been undeniable as it has remained a fundamental part of people’s lives in modern society. In 2018, radio reached 92.8 percent of all women and 93 percent of all men between the ages of 35 and 64 in the United States.
Leading online radio companies in the United States in July 2019, by average active sessions
Number of average active sessions
Pandora Corporate2,305,616
iHeartRadio356,145
NPR Member Stations*80,134
RADIO.COM**67,461
Cumulus Streaming Network61,479
Univision25,839
Beasley Broadcasting Corporate23,280
Hubbard Broadcasting17,867
AccuRadio17,703
EMF Corporate17,308
ESPN Radio Corporate15,545
Salem Communications14,434
Urban One12,110
New York Public Radio11,617
Bonneville Corporate9,016
Emmis Communications8,905
Prisa Radio6,464
Saga Communications5,953
Classical KUSC/KDFC5,530
Midwest Communications5,350
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Source

Release date

November 2019

Region

United States

Survey time period

July

Special properties

from 6:00 am to 8:00 pm, Monday through Friday

Supplementary notes

*The source notes that NPR Member Stations experienced minor and varied data issues throughout the period.
**Entercom Communications Corp.’s streams are now listed as RADIO.COM as of July 2018.
The source included Spotify Corporate in the ranking until January 2019 when it no longer featured Spotify in the list.
The source defines an average active session (AAS) as total listening hours divided by hours in the reported time period. Total listening hours are defines as the total number of hours that the station/publisher has streamed during sessions with a duration of at least one minute in total within the reported time period.

Leading online radio companies in the U.S. 2019, by active sessions
The statistic presents data on leading online radio companies in the United States in July 2019, ranked by the average number of active sessions. Pandora ranked first, with around 2.3 million average active sessions in July 2019. In second place was iHeartRadio, which had over 356 thousand average active sessions.

Radio market - additional information

Online radio companies have increased in popularity over the past several years, corresponding with the increase in radio streaming devices, such as smartphones. As of early 2014, the global radio market was strong, especially in the United States. Revenue earned in the U.S. in 2013 from the radio market amounted to roughly 20 billion U.S. dollars, a value significantly higher than any other market in the world.
In fact, U.S. radio industry revenues made up slightly less than half of the total revenue earned worldwide from the radio industry. In 2018, global radio revenue totaled 50.7 billion U.S. dollars and a steady yearly growth has been forecasted until 2018. The increased revenues could be attributed to the ways in which consumers have listened to the radio and utilized the range of platforms available to them. Radio stations can now be accessed through smartphone apps, on PCs, laptops and tablets, in the car and not forgetting, of course, the traditional radio set at home.
The longevity of radio has been undeniable as it has remained a fundamental part of people’s lives in modern society. In 2018, radio reached 92.8 percent of all women and 93 percent of all men between the ages of 35 and 64 in the United States.
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