U.S. pet market sales by category 2011-2019

Total pet market sales have steadily increased in the U.S. over past years. Pet food was the highest selling pet market product category in the United States in 2018 and is projected to maintain the top spot into 2019. Approximately 30.32 billion U.S. dollars of pet food was sold in 2018 and this is estimated to increase to around 31.68 billion in 2019. The vet care segment brought in the second highest revenue, with sales amounting to around 18.11 billion U.S. dollars in 2018.

American consumer pet expenditure

When surveyed, the majority of pet owners in the United States stated that they spend up to 500 U.S. dollars on their pets per year. When it comes to affluent households, average annual expenditure on pets increases to 1,523 U.S. dollars. These costs generally include regular supplies such as food, toys and medical costs. American consumers are also spending in more unique ways, with some pet owners increasingly splashing out for their furry friends on Valentine’s Day. Consumers aged between 25 and 34 are reportedly spending the most on their pet on this holiday , and those aged 65 or over are spending the least.

Pet market sales in the United States from 2011 to 2019, by category

FoodVet careSupplies/OTC medicineLive animal purchasesOther services
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Release date

March 2019


United States

Survey time period

2011 to 2018

Supplementary notes

* Estimates.
Figures prior to 2016 have been taken from articles previously published by the American Pet Products Association (APPA).

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Statistics on "Pet food in the U.S."

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