In 2018, Genomma Lab, a multinacional pharmaceutical company headquarted in Mexico, was the leading advertiser in Brazil, with an ad spending of nearly 4.3 billion Brazil reals. Genomma was followed by the also pharmaceutical company Hypera Pharma (formerly known as Hypermarcas), with 3.73 billion reals spent in advertising.
This statistic presents a ranking of the leading advertisers in Brazil in 2018, based on advertising spending.
Leading advertisers in Brazil in 2018, based on advertising spending
In 2018, Genomma Lab, a multinacional pharmaceutical company headquarted in Mexico, was the leading advertiser in Brazil, with an ad spending of nearly 4.3 billion Brazil reals. Genomma was followed by the also pharmaceutical company Hypera Pharma (formerly known as Hypermarcas), with 3.73 billion reals spent in advertising.
This statistic presents a ranking of the leading advertisers in Brazil in 2018, based on advertising spending.
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
Instant access to 1m statistics
Download in XLS, PDF & PNG format
Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
Kantar Ibope Media. (May 6, 2019). Leading advertisers in Brazil in 2018, based on advertising spending (in billion Brazilian reals) [Graph]. In Statista. Retrieved December 05, 2019, from https://cdn1.statista.com/statistics/257475/leading-advertisers-in-brazil/
Kantar Ibope Media. "Leading advertisers in Brazil in 2018, based on advertising spending (in billion Brazilian reals)." Chart. May 6, 2019. Statista. Accessed December 05, 2019. https://cdn1.statista.com/statistics/257475/leading-advertisers-in-brazil/
Kantar Ibope Media. (2019). Leading advertisers in Brazil in 2018, based on advertising spending (in billion Brazilian reals). Statista. Statista Inc.. Accessed: December 05, 2019. https://cdn1.statista.com/statistics/257475/leading-advertisers-in-brazil/
Kantar Ibope Media. "Leading Advertisers in Brazil in 2018, Based on Advertising Spending (in Billion Brazilian Reals)." Statista, Statista Inc., 6 May 2019, https://cdn1.statista.com/statistics/257475/leading-advertisers-in-brazil/
Kantar Ibope Media, Leading advertisers in Brazil in 2018, based on advertising spending (in billion Brazilian reals) Statista, https://cdn1.statista.com/statistics/257475/leading-advertisers-in-brazil/ (last visited December 05, 2019)
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.
