Forecast number of digital shoppers in the United Kingdom (UK) 2014-2017

This statistic displays the forecast number of digital shoppers in the United Kingdom (UK) from 2014 to 2017. In 2016, 42.9 million people in the UK are expected to use the internet to research goods and services online.

Projected number of digital shoppers in the United Kingdom (UK) from 2014 to 2017 (in millions)*

Digital shoppers in millions
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Source

Release date

April 2014

Region

United Kingdom

Survey time period

June 2013

Age group

14 years and older

Supplementary notes

* The source defines a digital shopper as a an internet user over 14 who has used the internet via any device to browse, research or compare products via web browser or mobile app within the past year, but has not necessarily made a purchase via mobile device.

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