This statistic shows the barriers to mobile becoming a larger percent of digital ad spend according to leading media agency employees in the United Kingdom in 2011 and 2012. According to the source, 74 percent of respondents reported lack of client understanding around mobile advertising to be a barrier in 2011 and 70 percent of respondents reported similarly in 2012.
Barriers to mobile becoming a larger percent of digital ad spend in the UK in 2011 and 2012
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
9
- Premium Statistic Popularity of programatic buying in the U.S. 2024, by platform
- Premium Statistic CyberAgent's net sales FY 2014-2023
- Premium Statistic CyberAgent's net income FY 2014-2023
- Premium Statistic CyberAgent's net sales FY 2023, by segment
- Premium Statistic CyberAgent's total assets FY 2014-2023
- Premium Statistic CyberAgent's online ad business net sales FY 2015-2023
- Premium Statistic Objectives of in-house programmatic advertising campaigns in Europe 2020
- Premium Statistic Opinions about programmatic advertising after GDPR in Europe 2020
- Basic Statistic Leading communication service providers as to HORIZONT creative ranking Germany 2019
About the region
10
- Premium Statistic Complaints to the ASA in the UK 2022, by media type
- Premium Statistic Ads withdrawn by the ASA in the UK 2014-2022
- Premium Statistic Marketing expenditure growth in the UK 2023, by type
- Basic Statistic Advertising and media agency employee number in the United Kingdom (UK) 2007-2022
- Basic Statistic Advertising agency employees: ethnic breakdown in the UK 2009-2022
- Premium Statistic Most effective ad campaigns in the United Kingdom (UK) 2021
- Premium Statistic Marketing budgets' share in North America & Europe 2017-2023, by segment
- Premium Statistic Complaints to the ASA in the UK 2021, by sector
- Premium Statistic Complaints to the ASA in the UK 2021, by issue
- Premium Statistic Investments made to improve digital marketing in the UK 2021
Selected statistics
1
Other regions
10
- Premium Statistic Most successful agencies according to ADC creativity ranking in Germany 2023
- Premium Statistic Change in new business opportunities for agencies in the U.S. 2020-2023
- Premium Statistic Uruguay: leading ad agencies 2018
- Premium Statistic B2B referral programs effect on sales and marketing in North America in 2015
- Premium Statistic Forecast: revenue advertising agencies Lithuania 2009-2020
- Premium Statistic Leading media agencies in India 2014, by billings
- Premium Statistic Industry revenue of »advertising agencies« in Latvia 2011-2023
- Premium Statistic Industry revenue of “advertising agencies“ in Turkey 2011-2023
- Premium Statistic Leading digital agency networks worldwide 2021
- Premium Statistic Revenue of advertising agencies in Norway 2008-2021
Related statistics
10
- Premium Statistic Revenue of advertising agencies in Norway 2021, by service
- Premium Statistic Advertising revenue in Norway 2017, by activities
- Premium Statistic U.S. B2B businesses - change in digital vs. traditional marketing 2023
- Premium Statistic Change in digital vs. traditional marketing budgets as per U.S. CMOs 2012-2023
- Premium Statistic Most creative ad campaigns in Germany 2022
- Premium Statistic Swedish companies with most effective digital marketing 2020
- Premium Statistic Industries with most effective digital marketing in Sweden 2020
- Premium Statistic Outsourcing programmatic ad functions in Europe 2020
- Premium Statistic Expected effects on advertisers due to the coronavirus pandemic in Sweden 2020
- Premium Statistic Impact of the coronavirus on advertisers' marketing investments in Sweden 2020
Further related statistics
6
- Live music tourist attendance in the United Kingdom (UK) 2018, by region
- Sponsorship spending in North America 2007-2018
- Sponsorship spending worldwide 2007-2018
- Real estate sector: Gross value added (GVA) in the UK 2008-2014
- Adult male smoking prevalence in the U.S., U.K. and Japan 1660-2013
- Views on immigration levels being too high in the UK in 2024, by social grade
Further Content: You might find this interesting as well
Statistics
- Live music tourist attendance in the United Kingdom (UK) 2018, by region
- Sponsorship spending in North America 2007-2018
- Sponsorship spending worldwide 2007-2018
- Real estate sector: Gross value added (GVA) in the UK 2008-2014
- Adult male smoking prevalence in the U.S., U.K. and Japan 1660-2013
- Views on immigration levels being too high in the UK in 2024, by social grade
eMarketer. (May 3, 2013). Barriers to mobile becoming a larger percent of digital ad spend in the UK in 2011 and 2012 [Graph]. In Statista. Retrieved March 28, 2024, from https://www.statista.com/statistics/258265/barriers-to-mobile-becoming-a-larger-percent-of-digital-ad-spend-in-the-uk/
eMarketer. "Barriers to mobile becoming a larger percent of digital ad spend in the UK in 2011 and 2012." Chart. May 3, 2013. Statista. Accessed March 28, 2024. https://www.statista.com/statistics/258265/barriers-to-mobile-becoming-a-larger-percent-of-digital-ad-spend-in-the-uk/
eMarketer. (2013). Barriers to mobile becoming a larger percent of digital ad spend in the UK in 2011 and 2012. Statista. Statista Inc.. Accessed: March 28, 2024. https://www.statista.com/statistics/258265/barriers-to-mobile-becoming-a-larger-percent-of-digital-ad-spend-in-the-uk/
eMarketer. "Barriers to Mobile Becoming a Larger Percent of Digital Ad Spend in The Uk in 2011 and 2012." Statista, Statista Inc., 3 May 2013, https://www.statista.com/statistics/258265/barriers-to-mobile-becoming-a-larger-percent-of-digital-ad-spend-in-the-uk/
eMarketer, Barriers to mobile becoming a larger percent of digital ad spend in the UK in 2011 and 2012 Statista, https://www.statista.com/statistics/258265/barriers-to-mobile-becoming-a-larger-percent-of-digital-ad-spend-in-the-uk/ (last visited March 28, 2024)
Barriers to mobile becoming a larger percent of digital ad spend in the UK in 2011 and 2012 [Graph], eMarketer, May 3, 2013. [Online]. Available: https://www.statista.com/statistics/258265/barriers-to-mobile-becoming-a-larger-percent-of-digital-ad-spend-in-the-uk/