Percentage of customers who prefer to use a branch for their various banking needs compared to virtual methods, in percent
Banking behavior - customers who prefer to use a branch, 2012
The statistic gives a breakdown of banking behavior in the United States in terms or whether customers prefer to use online banking or prefer to go to the branch personally in order to complete transactions or get advice. In this year, 33 percent of customers, described by the source as virtually domiciled, preferred to withdraw funds online, whereas 66 percent preferred to do it personally.
Percentage of customers who prefer to use a branch for their various banking needs compared to virtual methods, in percent
Virtually domiciled customers*Other customers
Withdrawing funds1431
Resolving an issue2342
Depositing funds3366
Getting financial advice4252
Taking out a mortgage6469
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Source

Release date

March 2012

Region

United States

Survey time period

December 2011

Number of respondents

3,500 respondents

Supplementary notes

* Virtually domiciled customers utilize the branch infrequently and prefer to use remote channels for the majority of their transactions.

Banking behavior - customers who prefer to use a branch, 2012
The statistic gives a breakdown of banking behavior in the United States in terms or whether customers prefer to use online banking or prefer to go to the branch personally in order to complete transactions or get advice. In this year, 33 percent of customers, described by the source as virtually domiciled, preferred to withdraw funds online, whereas 66 percent preferred to do it personally.
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