Share of worldwide mobile app revenues 2017, by channel

This statistic shows the distribution of worldwide mobile application revenues in 2017, sorted by channel. According to a survey of mobile app developers, 36 percent of non-gaming ad revenues were generated through video ads.

Distribution of worldwide mobile application revenues in 2017, by channel

Gaming appsOther apps
Video ads31%36%
Display ads19%30%
Native ads3%10%
IAP & m-commerce43%21%
Installs and subscriptions4%3%
Affiliate deals1%-
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Source

Release date

July 2017

Region

Worldwide

Survey time period

2017

Number of respondents

100 respondents

Special properties

mobile app publishers

Method of interview

Online survey

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Statistics on "Mobile app monetization"

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