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When looking for information on the internet, do you mainly go to specific pages, use a search engine or do both?
Search engine usage behavior in Great Britain 2005-2013
This survey represents the information searching behavior of respondents in Great Britain from 2005 to 2013. In 2005, 20 percent of respondents reported using mainly search engines such as Google or Yahoo! in order to find information, whereas in 2013 the share of respondents increased to 53 percent.
When looking for information on the internet, do you mainly go to specific pages, use a search engine or do both?
Mainly search engineMainly specific pagesBoth about the same
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Source

Release date

October 2013

Region

United Kingdom (Great Britain)

Survey time period

2005 to 2013 biannually

Number of respondents

n (2005) = 1,309; n (2007) = 1,578; n (2009) = 1,401; n (2013) = 2,083

Age group

14 years and older

Special properties

current internet users

Method of interview

Face-to-face interview

Search engine usage behavior in Great Britain 2005-2013
This survey represents the information searching behavior of respondents in Great Britain from 2005 to 2013. In 2005, 20 percent of respondents reported using mainly search engines such as Google or Yahoo! in order to find information, whereas in 2013 the share of respondents increased to 53 percent.
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