Organisation types least trusted to hold personal data in the UK 2014

This statistic ranks organisation types least trusted to hold individuals personal data in the United Kingdom (UK) in 2014. Of respondents, 45 percent reported being most concerned with online retailers holding personal information.

Which, if any, of the following organisations would you be most concerned about holding your personal information?

Share of respondents
Search engines and social media networks64%
A company you have dealt with once / infrequently64%
Online retailers45%
Supermarkets and highstreet retailers37%
Supermarkets 29%
Utility companies27%
Government departments27%
Your local council24%
A company you have regular contact with20%
The police17%
Your bank15%
Your employers14%
Your local hospital 8%
Your school7%
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Release date

September 2014


United Kingdom

Survey time period

August 15 to 21, 2014

Number of respondents

1,222 respondents

Special properties


Method of interview

Telephone interview

Supplementary notes

Top 14 responses

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Statistics on "Online privacy in the United Kingdom (UK)"

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