Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Average back-to-school spending per household in the U.S. 2004-2019

Average planned back-to-school spending per household in the United States from 2004 to 2019 (in U.S. dollars)

by Emma Bedford, last edited Aug 20, 2019
Average back-to-school spending per household in the U.S. 2004-2019 The average planned back-to-school spending per household in the United States has gradually increased year-on-year to reach 696.7 U.S. dollars in 2019. This is an increase of over 200 dollars since the beginning of the survey period in 2004. According to another survey, in 2019, three quarters of respondents did back-to-school shopping in August in the United States.

Spending breakdown

In 2019, teens’ spending of their own money on back-to-school supplies averaged out at 36.71 U.S. dollars, whilst pre-teen spending averaged out at 26.4 dollars. Clothing and accessories, excluding shoes, was the biggest spending category for back-to-school shoppers in 2019. Average household spending on these items reached around 240 U.S. dollars, or approximately 34 percent of total household back-to-school expenditure. Department stores were the leading location for back-to-school shoppers to purchase such items – some 53 percent of respondents planned to undertake their shopping there. Discount stores and online shopping ranked in second and third places.
Show more

Average planned back-to-school spending per household in the United States from 2004 to 2019 (in U.S. dollars)

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Back-to-school market
Back-to-school market

All Information
in one Presentation

Back-to-school market

Everything On "Back-to-school market" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.
Marlene Greenfield

Marlene Greenfield
Vice President, Hearst Magazines

Statistics on "Back-to-school market"
  • Spending overview
  • Expenditure by category
  • Consumer behavior
  • Time period and location of shopping
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: You might find this interesting as well
Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.