Year-on-year growth of e-commerce KPIs of online retailers and brands worldwide as of 1st half 2018
Global e-commerce KPI growth 2017-2018
This statistic presents data on the year-on-year growth of leading e-commerce KPIs of online retailers and brands worldwide as of first half of 2018. During the measured period, traffic to brand and online retailer websites increased by 13 percent.
Year-on-year growth of e-commerce KPIs of online retailers and brands worldwide as of 1st half 2018
Year-on-year growth
Traffic13%
Conversion rate5%
Orders18%
Average price per unit1%
Units per order1.9%
Average order value2.7%
Revenue20%
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Global e-commerce KPI growth 2017-2018
This statistic presents data on the year-on-year growth of leading e-commerce KPIs of online retailers and brands worldwide as of first half of 2018. During the measured period, traffic to brand and online retailer websites increased by 13 percent.
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