Most popular mobile music and video apps in the United States as of September 2019, by reach
Most popular entertainment apps in the U.S. 2019, by reach
In September 2019, 87.7 percent of mobile users accessed the YouTube app, making it the most popular mobile music and video apps in the United States. Spotify had a mobile U.S. audience reach of 23.7 percent among mobile U.S. audiences.
Most popular mobile music and video apps in the United States as of September 2019, by reach
Mobile reach
YouTube (main) 87.7%
IMDb (main) 27.3%
Netflix (main) 24.9%
Apple Music 23.8%
Spotify 23.7%
Pandora Radio 16.9%
Hulu 14.2%
iHeartRadio 13.9%
Google Play Music 11.7%
Amazon Prime Video 10.5%
Amazon Music 8.8%
SoundCloud 8.2%
Vimeo (main) 8.1%
Shazam 7%
Fandango (main) 6.8%
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Source

In cooperation with
Verto Analytics
Release date

November 2019

Region

United States

Survey time period

September 2019

Age group

18 years and older

Supplementary notes

Data was gathered from 20,000 U.S. panelists that use and own multiple devices.

Most popular entertainment apps in the U.S. 2019, by reach
In September 2019, 87.7 percent of mobile users accessed the YouTube app, making it the most popular mobile music and video apps in the United States. Spotify had a mobile U.S. audience reach of 23.7 percent among mobile U.S. audiences.
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