Growth of advertising spending worldwide by region 2019-2022

In a forecast of advertising spending growth worldwide it was found that between 2019 and 2022, the region predicted to have the highest growth is Eastern Europe and Central Asia with 6.8 percent. At the same time, ad spend in Japan is expected to grow by 2.8 percent in the presented period, while the MENA region will experience growth below one percent.

Growth of advertising spending worldwide between 2019 and 2022, by regional block

Characteristic	Average annual growth rate
Eastern Europe & Central Asia	6.8%
North America	5%
Fast-track Asia	5%
Latin America	4.5%
Advanced Asia	3%
Western & Central Europe	2.8%
Japan	2.8%
MENA	0.8%

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Release date

December 2019

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Region

Worldwide

Survey time period

December 2019

Special properties

forecast

Supplementary notes

Block definitions:
Starting with 2014, Peripheral Europe bloc (Portugal, Ireland, Italy, Greece and Spain) has been combined with Northern & Central Europe (Western Europe, Czech Republic, Hungary and Poland) and is now the Western and Central Europe bloc.
Eastern Europe & Central Asia: Russia, Turkey, Azerbaijan and Kazakhstan (example only, a complete definition not provided by the source)
Advanced Asia: Australia, New Zealand, Hong Kong, Singapore and South Korea
Fast‐track Asia: China, India, Indonesia, Malaysia, Pakistan, Philippines, Taiwan, Thailand and Vietnam.

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