Leading dry savory snacks brands in Great Britain 2017-2018, by number of users

This statistic shows a ranking of the most used brands of savory biscuits, crispbread, crackers & rice cakes in Great Britain in 2017 and 2018. In 2018, an estimated 9.25 million people used Jacobs Cream Crackers. This was a an increase of around 400,000 from the previous year.

Brands of savory biscuits, crispbread, crackers & rice cakes ranked by number of users in Great Britain from 2017 to 2018

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Source

Release date

June 2019

Region

United Kingdom (Great Britain)

Survey time period

2017 to 2018

Number of respondents

24,191*

Age group

15 years and older

Method of interview

Computer-assisted personal interviews (CAPI)

Supplementary notes

Figures estimated by the source on the basis of survey responses.
*2017 = 24,845

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Statistics on "Biscuit consumption in the UK (Kantar Media TGI)"

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