Leading e-commerce delivery methods used in France 2018

When purchasing products or services online, 88 percent of responding French e-buyers chose a delivery at home or at work, while 38 percent opted for the option “click&collect” (buying online and delivery in store). Online reservation and paying instore when picking up the product was used by 24 percent of the surveyed.

Favorite delivery options

  As the most practical option for the consumer, home delivery or work delivery still are the favorite among French e-consumers. Beside choosing a pick-up & go location for their orders, the possibility to “click&collect” directly in the physical store of the retailer also seduces the consumer for its lower delivery costs: 42 percent of French surveyed stated using this option to avoid charges. Furthermore, the progress of the delivery option click&reserve may be an alternative for e-consumer who have doubts concerning the security of their payment data online.

E-commerce in France

  Statista’s Digital Market Outlook estimates the revenue of E-commerce in France amounting to about 44 million euros in 2019. In a survey from August 2018, 37 percent of the French purchased online at least once a month and 14 percent did so once a week. Finally, more than half of French consumers also used mobile devices for purchasing online.

Delivery methods ranked by usage penetration among online buyers in France in 2018

Share of online buyers
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Sources

Release date

June 2018

Region

France

Survey time period

January 2018

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Statistics on "E-commerce in France "

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