In 2022, print media attracted the highest advertising spending in Austria, with 1.81 billion euros. TV ranked second, with 1.38 billion euros, followed by direct marketing, with 601.18 million.
Gross advertising expenditure in Austria in 2022, by medium (in million euros)
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FOCUS Marketing Research. (April 1, 2023). Gross advertising expenditure in Austria in 2022, by medium (in million euros) [Graph]. In Statista. Retrieved April 20, 2024, from https://www.statista.com/statistics/388719/advertising-expenditure-in-austria-by-medium/
FOCUS Marketing Research. "Gross advertising expenditure in Austria in 2022, by medium (in million euros)." Chart. April 1, 2023. Statista. Accessed April 20, 2024. https://www.statista.com/statistics/388719/advertising-expenditure-in-austria-by-medium/
FOCUS Marketing Research. (2023). Gross advertising expenditure in Austria in 2022, by medium (in million euros). Statista. Statista Inc.. Accessed: April 20, 2024. https://www.statista.com/statistics/388719/advertising-expenditure-in-austria-by-medium/
FOCUS Marketing Research. "Gross Advertising Expenditure in Austria in 2022, by Medium (in Million Euros)." Statista, Statista Inc., 1 Apr 2023, https://www.statista.com/statistics/388719/advertising-expenditure-in-austria-by-medium/
FOCUS Marketing Research, Gross advertising expenditure in Austria in 2022, by medium (in million euros) Statista, https://www.statista.com/statistics/388719/advertising-expenditure-in-austria-by-medium/ (last visited April 20, 2024)
Gross advertising expenditure in Austria in 2022, by medium (in million euros) [Graph], FOCUS Marketing Research, April 1, 2023. [Online]. Available: https://www.statista.com/statistics/388719/advertising-expenditure-in-austria-by-medium/