Leading beverage brands in Spain 2021

Published by
Eloïse Trenda,
Mar 20, 2023
This statistic shows the leading beverage brands in Spain in 2021. Coca-Cola ranked highest with 132 million Consumer Reach Points (CRP), followed by Don Simón with 40 million consumer reach points, while the beer brand Mahou took the third place.

Leading beverage brands ranked by consumer reach in Spain in 2021 (in million Consumer Reach Points*)

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Release date

March 2023

Region

Spain

Survey time period

2021

Method of interview

Online panel

Supplementary notes

* 'Consumer Reach Points' measure a brand's importance in terms of the number of times brands are chosen by shoppers. This estimate is calculated by multiplying three numbers: penetration (how many surveyed households bought the brand), population (number of surveyed households in the country under study), and frequency (how often surveyed households bought the brand).

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Overview

5

Key players and brands

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Retail

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Household expenditure

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Consumption

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