Digital Market Outlook: banner advertising spending in France 2018-2028, by device

Digital banner advertising spending in France from 2018 to 2028, by device

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Release date

November 2023

Region

France

Survey time period

2018 to 2028

Special properties

forecast adjusted for expected impact of COVID-19

Supplementary notes

Data provided by Statista Market Insights are estimates.Definition:
Banner Advertising is one of the first digital advertisements published on the internet. Banner ads allow anyone to advertise on websites, apps, or social media by using attractive images, shapes, and sizes of displays. The main purpose is to direct the traffic of the targeted audience to a specific website. Banner Advertising includes skyscrapers, wallpapers, interstitials, or pop-ups which are usually linked to the advertiser's landing page.

Additional information:
Banner Advertising comprises advertising spending, users, and average revenue per user. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. For more information on the data displayed, use the info button right next to the boxes.

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Statistics on " Digital advertising in France "

Other statistics that may interest you Digital advertising in France

Overview

6

Overview of the French market

5

Search

3

Social

6

Display

5

Programmatic

5

Mobile

3

Agencies

3

Consumer insights

7

Further related statistics

18

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