How often Spanish mobile owners' searched online for user reviews in Spain in 2016

Frequency with which smartphone users searched online for reviews and opinions about a product in Spain in 2016

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Release date

October 2016

Region

Spain

Survey time period

July to August 2015

Number of respondents

1,154 respondents

Age group

18-55 years

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The question was phrased as follows: 'Pensando en el momento que estás decidiendo realizar una compra, ¿en qué medida llevas a cabo las siguientes acciones a través del móvil? -Buscar opiniones de otros usuarios sobre el producto.'

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