This chart shows how marketing professionals in France, Germany, and the UK imagined a marketer who, when it comes to technology, is ideal and successful, and how they perceived themselves in that same dimension. The chart shows that 52 percent of marketing professionals imagined an ideal marketer as tech savvy, but only 27 percent perceived themselves as such.
Think about the ideal, successful marketer today. How would you describe them? How would you describe yourself?
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Adobe. (October 18, 2016). Think about the ideal, successful marketer today. How would you describe them? How would you describe yourself? [Graph]. In Statista. Retrieved April 25, 2024, from https://www.statista.com/statistics/468837/ideal-marketer-vs-self-europe/
Adobe. "Think about the ideal, successful marketer today. How would you describe them? How would you describe yourself?." Chart. October 18, 2016. Statista. Accessed April 25, 2024. https://www.statista.com/statistics/468837/ideal-marketer-vs-self-europe/
Adobe. (2016). Think about the ideal, successful marketer today. How would you describe them? How would you describe yourself?. Statista. Statista Inc.. Accessed: April 25, 2024. https://www.statista.com/statistics/468837/ideal-marketer-vs-self-europe/
Adobe. "Think about The Ideal, Successful Marketer Today. How Would You Describe Them? How Would You Describe Yourself?." Statista, Statista Inc., 18 Oct 2016, https://www.statista.com/statistics/468837/ideal-marketer-vs-self-europe/
Adobe, Think about the ideal, successful marketer today. How would you describe them? How would you describe yourself? Statista, https://www.statista.com/statistics/468837/ideal-marketer-vs-self-europe/ (last visited April 25, 2024)
Think about the ideal, successful marketer today. How would you describe them? How would you describe yourself? [Graph], Adobe, October 18, 2016. [Online]. Available: https://www.statista.com/statistics/468837/ideal-marketer-vs-self-europe/