Number of Facebook users in Thailand 2017-2023

Number of Facebook users in Thailand from 2017 to 2023 (in millions)

by Ella Zoe Doan, last edited Sep 11, 2019
Number of Facebook users in Thailand 2017-2023 In 2019, the number of Facebook users in Thailand was expected to reach 26.9 million, up from 26.3 million in 2018. As of the second quarter of 2019, the social network was accessed by close to two billion users on a monthly basis. Given that there were 40.7 million internet users in Thailand in 2018, more than half of them were using Facebook.
Facebook usage in Thailand
The digital population in Thailand reached 56 million in 2017, of which 46 million were internet users and 32 million who were engaged online. Facebook was mostly used by men and women between the age of 18 and 34 years old. The most popular Facebook pages contain viral videos, news and celebrities. Hence, video posts had the highest engagement rate among Thai users.

Social media in Thailand
There were around 33 million social network users in Thailand in 2018. Besides Facebook, Youtube and LINE also had a high penetration rate. In general, social media usage has several implications for the success of e-commerce and businesses. For example, Facebook would serve both as information and online shopping channel for digital consumers.
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Number of Facebook users in Thailand from 2017 to 2023 (in millions)

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