Words used by tourists to describe the United Kingdom (UK) 2018

This statistic presents the leading words chosen to describe a potential trip to the United Kingdom (UK) according to tourists from other global markets in 2018. 'Educational' and 'fascinating' were words used by around a third of respondents to describe the UK. Five percent said they would describe a potential trip as 'depressing'.

Words used by international visitors to describe a potential trip to the United Kingdom (UK) in 2018

Share of respondents
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Sources

Release date

2018

Region

United Kingdom (Great Britain)

Survey time period

July 2018

Number of respondents

20,000 respondents

Age group

18 years and older

Special properties

Consumers from 20 panel countries*

Method of interview

Online panel

Supplementary notes

* The source adds the following information regarding to the survey from which the data is taken: "The GfK Anholt Nations Brand Index is an annual study amongst 20,000 consumers in 20 panel countries around the world. Respondents score 50 nations (including the UK) on a raft of attributes including some relating to tourism, culture and welcome as well as those relating to exports, governance and immigration / investment."

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Statistics on "Inbound tourism in the United Kingdom (UK)"

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