OEM incentives preventing gray market sales 2015

The statistic shows the incentive programs used by original equipment manufacturers (OEMs) within the technology manufacturing and distribution ecosystem to tackle gray market sales of their products, according to a 2015 survey conducted by KPMG. As of 2015, 9 percent of original equipment manufacturers used volume rebate programs to encourage customers to buy products through official channels.

What type of incentive programs do you offer?*

Characteristic	Share of respondents
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Release date

January 2016

More information

Region

Worldwide

Survey time period

2015

Supplementary notes

* Multiple responses were possible.
The source provides the following information: "We surveyed and interviewed leading companies in the technology manufacturing and distribution ecosystem. We interviewed executives at OEMs representing a sizable percentage (by revenue) of the world’s leading technology companies... Our study included respondents from nine leading OEMs, 13 resellers and 18 distributors."

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