Brazil: age distribution of digital buyers 2018

This statistic presents the age distribution of digital buyers in Brazil in 2018. In that year, 37 percent of Brazilian online buyers were between 35 and 49 years old. The average online shopper age was 42.1 years.

Distribution of online shopping users in Brazil in 2018, by age group

Share of online shoppers
Up to 24 years9%
25-3424%
35-4937%
50 or more29%
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Source

Release date

March 2019

Region

Brazil

Survey time period

2018

Supplementary notes

Missing percentage points to 100 percent are probably due to rounding.

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Statistics on "E-commerce in Brazil"

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