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Distribution of reasons to shop online in Sweden in 2019
Reasons to shop online in Sweden 2019
The most common reason why Swedish consumers shopped online in 2019 was because it was easy and saved time, according to 30 percent of the respondents. 23 percent chose to purchase online due to lower prices the same year.
Distribution of reasons to shop online in Sweden in 2019
Share of respondents
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Sources

Release date

September 2019

Region

Sweden

Survey time period

2019

Number of respondents

2,000 respondents

Age group

15-74 years

Method of interview

Online survey

Supplementary notes

Original survey question: "Varför handlar du på nätet?"

Reasons to shop online in Sweden 2019
The most common reason why Swedish consumers shopped online in 2019 was because it was easy and saved time, according to 30 percent of the respondents. 23 percent chose to purchase online due to lower prices the same year.
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Statistics on "E-commerce in the Nordics"
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