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Most popular devices for e-commerce in the Netherlands 2015-2019

Distribution of online sales in the Netherlands from the 1st quarter 2015 to the 2nd quarter 2019, by device

by Raynor de Best, last edited Nov 19, 2019
Most popular devices for e-commerce in the Netherlands 2015-2019 Mobile commerce made up more than one quarter of online sales in the Netherlands in 2019, with smartphones being slightly more used devices than tablets. Most Dutch consumers, however, tended to use a PC for their online shopping, be it a laptop or a desktop. As of 2018, the e-commerce market size equalled roughly 23.7 billion euros in the Netherlands.
When it comes to e-commerce, the Netherlands ranks fifth within the EU-28. In the European Union, 57 percent of the consumers used online shopping with the United Kingdom being the country where it is most common to purchase goods or services online. 82 percent of its people bought something online, whereas this was 79 percent of consumers in the Netherlands.
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Distribution of online sales in the Netherlands from the 1st quarter 2015 to the 2nd quarter 2019, by device

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